Data Spoon leverages on footfall data to compute the real value of billboards, whether digital or static.

Because purchasing advertising space on billboards is a relatively opaque process, Data Spoon provides marketers with the following billboard valuation data :

• billboard ranking among billboards tracked in the city
• value of a blip (digital billboards)
• daily value (static billboards)

Data Spoon leverages on footfall data enriched with outside data sources to compute the following data :

• demographic data : gender, age, etc
• purchasing data: hourly purchase data segmented by industry

Data Spoon uses footfall data to predict footfall trends.

If you are planning on opening a brick-and-mortar shop, you know that selecting the right location  is a key element of success.
While you can easily find out the current attractiveness of a potential location by simply going there and observing the crowd, it is much harder to predict how it might do in the future.
Data Spoon provides you with the following data :

• daily footfall data for the past 7 days
• footfall trends for the month ahead,

Data Spoon provides footfall data so you may compute your shop’s conversion rate.

You may already be measuring how many visitors are coming into your shop. Yet, without context, raw visitor data may not be a good indicator of how attractive your shop is to a passerby. 
With Data Spoon, get to know how many people passby your shop and add context to your data.

Data Spoon uses footfall data to predict footfall trends.

The success of your events may depend on its ability to get people’s attention. This is why organizing your event at the right time on the right day, when the crowd is at its largest, helps you set your event for success. 

Data Spoon provides you with the following data :

• daily footfall data for the past 7 days
• footfall trends for the month ahead,